A National
Marketing & Branding Agency
Marketers with growth in mind.
From tiny seeds grow mighty trees.
Every great business starts with an idea. Our passion is nurturing those ideas to bring them to life and help them grow into true abundance.
After working with and consulting hundreds of business owners from countless industries, we’ve learned a thing or two about what they need—and what might be missing in their current efforts to grow their businesses.
Jay York | Founder & CEO
As the founder of Grove Brands, Jay has dedicated his entire career to business growth through creative marketing strategy, taking advantage of both digital and traditional channels for his clients. A multi-talented marketer, he specializes in organic approaches to business problems, looking for often overlooked opportunities to help clients meet and exceed their goals.
As a marketer, web designer and graphic artist, he can bridge the gap between business owners and creatives to ensure higher quality outcomes. A marketing graduate of the University of South Florida School of Business, he has worked in the private sector in an array of roles including Marketing Coordinator, SEO Copywriter, Brand and Business Development Consultant, Social Media Marketing Manager and Senior Digital Marketing Strategist. He was a featured speaker at the Tampa Bay Marketing Summit, and his opinions and insights have been featured in countless top tier publications.
Where Jay has been featured.
Jay has been featured in the following publications for his expert insights on marketing,social media and more.
THE TEAM
At our core, we're a team committed to excellence. Our seasoned leaders guide us to deliver top-notch results to clients, but it's the collective talent of every team member that truly shines. From experienced veterans to new recruits, we work together seamlessly, driven by a shared dedication to excellence.
LEADERSHIP
Cody Cullen
Director of Creative Communications
Cody Cullen is a tenacious, creative writer and search engine optimization expert who drives our cutting-edge Creative SEO strategies. Leading a team of writers and SEO Strategists, Cody works closely with you on finding profitable search keywords and implementing strategies rooted in creative-first approaches. Writing on a slue of different topics, their team is a powerhouse for growing your brand through cutting edge digital strategies. Cody is an avid reader, a multi-talented musician, and the resident DJ at Grove Brands.
Natalie Charlton
Senior Brand Designer
Natalie is a graduate of the University of South Florida where she majored in Integrated Advertising and Public Relations, and earned her Certification in Visualization and Design. Her lifelong passion for art, visual design, and creative pursuits drove her to pursue a career in branding and graphic design. During her university years, she served as a content producer for SAGO, a student run ad agency on campus. Natalie loves cats and spends her free time doing photography and making art and illustrations that she sells in her Etsy shop.
The Crew
Lauren Oliver
SEO Specialist
Lauren Oliver is a seasoned digital content marketer and SEO strategist at Grove Brands. With over ten years of experience, she excels in developing data-driven SEO strategies that enhance brand visibility and engagement. Lauren holds a degree from Saint Leo University and is certified in SEO, content marketing, and data analytics. Proficient in tools like Google Analytics and Google Search Console, she ensures that her strategies are both effective and aligned with the latest industry trends. Her passion for data analytics and continuous learning drives her to stay ahead in the ever-evolving digital marketing landscape, delivering exceptional results for our clients.
Kimi Mate
Brand Designer
Kimi Mate is a graduate of Penn State University's Graphic Design program. With a strong passion for UX/UI design and branding, Kimi brings her creative talents to our team. She holds a Bachelor of Design (B.Des) in Graphic Design and is well-versed in Adobe Creative Suite, branding, typography, and UX/UI design.
Kimi is driven by a desire to make people smile through her design work, and her commitment to delivering exceptional results shines through in every project. Her attention to detail and problem-solving skills ensure that her designs are not just visually appealing but also thoughtful and engaging.
Sasha MakarChuk
UI/UX Web Designer
Sasha is a graduate of Ukrainian Catholic University, where she earned her Bachelor of Liberal Arts and Visual Communication. She also holds her Google UX Design Certificate. With a natural eye for design, Sasha works with clients to bring their website dreams to reality with a commitment to driving projects forward and client support. A problem solver, Sasha is endlessly curious, bringing a desire to integrate small, intimate details that make her designs thoughtful and engaging. Her hobbies include gardening, photography, and reading.
Valeria Romo Rivera
Junior Brand Designer
Valeria Romo Rivera is a creative and talented Junior Brand Designer at Grove Brands. She holds a Bachelor of Fine Arts in Graphic Design & Digital Media from the University of North Florida, with a minor in Creative Writing. Valeria's experience spans instructional design, multimedia graphics, and promotional campaigns, demonstrating her versatility in various design disciplines. Her skills include layout design, illustration, print design, animation, and UX/UI prototyping. Valeria excels at creating visually compelling and engaging content, blending her artistic talents with strategic design thinking to enhance brand identity and communication.
Bailey Eidahl
Web Designer
Bailey Eidahl holds a Bachelor of Fine Arts in Graphic Design from Minnesota State University and brings over four years of experience to her role at Grove Brands. Her passion for branding and web design is fueled by her love of travel, having visited over 30 countries and drawing inspiration from diverse cultures and experiences. Now based in Amsterdam, Bailey combines her global perspective with her keen design skills to create unique, impactful visual identities for businesses. Outside of work, she enjoys cooking, exploring nature through mushroom foraging, and rock climbing, which she finds to be a meditative escape.
